Hans Anders

Established in 1982 in Rotterdam, the Netherlands Hans Anders leads the market in value for money eyecare and hearing aids with extensive service and quality across the board. Hans Anders quickly grew to 402 exemplary optical retail stores across the Netherlands and Belgium. Hans Anders makes high-quality eye and hearing care affordable, offering value for money glasses, contact lenses and hearing aids for the best price in the market at any time. Hans Anders is the most well-known optical retail brand and market leader in volume; selling 1 out of 3 glasses in the market. Hans Anders has also consistently developed its omnichannel strategy for several years, winning prestigious awards the Shopping Award and the DDMA Award for best e-mail campaign. In 2023 the chain has won two ABN AMRO Retailer of the Year awards; in the categories Audiologists and Best Webshop Optics 2023-2024.

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News releases

- October 13, 2025
- eyes + more
Hans Anders and eyes + more join the Belgian Diversity Charter

Nexeye heeft zich aangesloten bij het Belgian Diversity Charter en bevestigt daarmee haar blijvende inzet voor diversiteit, gelijkheid en inclusie binnen optiekketens Hans Anders en eyes + more in ...
- September 8, 2025
- Hans Anders
Structural coverage for children’s glasses may be on the horizon, but help is needed now

Hans Anders and Kinderhulp help 250 children in poverty with free glasses, making eye care more accessible.
- July 1, 2025
- Hans Anders
Easy Wear Luna Daily Lens recognized Best Buy by Testaankoop in Belgium

Easy Wear Luna daily lens named Best Buy by Testaankoop: affordable, comfortable, highly oxygen-permeable, and sustainably packaged.
- May 6, 2025
- Direkt Optik
nexeye welcomes Mary Doumtsi as new Chief Customer Officer

With the appointment of Mary Doumtsi as CCO, nexeye reinforces its focus on innovation, customer centricity and growth in the optical and hearing care markets.
- October 1, 2024
- Hans Anders
Nexeye / Hans Anders welcomes new Sales Director and Group Real Estate Director

Nexeye welcomes Eddo Arnold as Sales Director and Roy Reubsaet as Group Real Estate Director to drive the growth and development of their brands.
- April 25, 2024
- Direkt Optik
nexeye to be Acquired by KKR from 3i, Accelerating its Strategic Growth Ambitions

nexeye today announced that a definitive agreement has been signed whereby investment funds and accounts managed by KKR agreed to acquire the Company from investment firm 3i Group plc.