New Hans Anders store in Horst

Gorinchem, 5 juli 2022 – Horst welcomes a new store. Optics chain Hans Anders will open a store in the small but very cozy center of Horst aan de Maas on Thursday, July 7. The new store is located at the Kerkstraat 5 and is open six days a week. With a wide range of (brand) frames and the latest interior, the store team is looking forward to help even more residents with a nice, affordable glasses, sunglasses or contact lenses.

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Large assortment

The new store has a generous floor space and offers a wide range of frames. Models from the trusted Hans Anders collection and top brands such as Ray-Ban®, Tommy Hilfiger, Lacoste and Vogue. There is also space for the DRIIVE collection of innovative sports eyewear, developed by Hans Anders in collaboration with World Tour cycling team DSM. The building is decorated according to the latest store concept of the optical chain; with a modern and fresh, but also cozy interior.

Better reachability for customers in Horst and surroundings

Hans Anders is doing well. Against all trends, the optical retail chain is growing and the number of stores is gradually being expanded. Christel Wesdorp, Retail Manager Netherlands: "We have more than 400 stores in the Netherlands and Belgium. This means we have a full presence in both countries, and in some large cities we even have several stores. Yet we see opportunities in certain regions to be much closer to our customers. This new store in Horst is a good example. In addition to optics, we also intend to strengthen the store team in the near future with a qualified audiologist so that we can also offer hearing care." Residents could until recently visit the branches in Deurne, Venray or Venlo for new glasses or lenses.

Opening with festive promotion

The store will be officially opened on Thursday, July 7, with a festive promotion: 50% off on all complete glasses and three glasses for the price of 1. The promotion ends on Sunday, July 31. Hans Anders recommends to make an appointment for an eye measurement in advance at hansanders.nl.

About Nexeye

nexeye is an international optical retail group focused on providing accessible, high-quality eye and hearing care at affordable prices. With a strong portfolio of brands, nexeye serves millions of customers across Europe. The group combines scale and entrepreneurship with craftsmanship, innovation and a strong customer focus.

nexeye has a clear growth strategy and is strongly focused on international expansion in the coming years. Through autonomous growth and the continued rollout of its retail concepts, the group aims to grow to 1,000 stores across Europe.

The brands of nexeye

Hans Anders was founded in 1982 and is the volume market leader in the Netherlands. The brand is known for its strong value-for-money proposition in eyewear, contact lenses and hearing solutions, and operates 394 stores in the Netherlands and Belgium.

The international expansion of nexeye is primarily driven by eyes + more. This retail concept differentiates itself through a strong, fashion-forward assortment, transparent fixed pricing and an accessible in-store experience. eyes + more makes eye care simple, stylish and affordable, appealing to a broad and international customer base. The chain currently operates more than 300 stores across Germany, the Netherlands, Belgium and Austria and continues to grow rapidly.

In Sweden, nexeye is also active with the optical retail chain Direkt Optik, which operates 33 stores.

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