Hans Anders wins Shopping Award again

On June 7, 2022 Hans Anders has won the Shopping Award again. Consumers rewarded Hans Anders with the Shopping Awards 2022 for the best (web)shop in the Opticians category. According to the optical retailer, the success is due to the powerful omnichannel strategy that nexeye, retail platform of Hans Anders, eyes + more and Direkt Optik, has been implementing for the last years.

Valerie Heeremans, Group Director Digital: "Winning this Award for the second time in a row proves the success of our focus on a frictionless experience between our stores and the online channels. A huge thank you goes out to all our colleagues who work every day to deliver the optimal customer experience; in our more than 400 shops and online. We are very happy with this recognition. It is a great motivation to continue investing in our omnichannel strategy and to implement the next improvements in the customer journey!"

For the 2nd time in a row Hans Anders is winner of the Shopping Awards.

About the Shopping Awards

The Shopping Awards Foundation (formerly known as Thuiswinkel Awards) annually presents public and jury awards to the best (web) shopping companies in The Netherlands. By presenting the Shopping Awards, the foundation aims to make a positive contribution to e-commerce: the online sale of products and services to consumers, at home, at work, on the road or in-store.

The winners of the Shopping Awards are determined on the basis of 50 percent of the public votes and 50 percent of the ratings of experts in the field.