Hans Anders opens second shop in Bruges

Hasselt, 24 December 2021 – On Thursday 6 January, Hans Anders will open its second shop in Bruges. The new shop is located at Maalsesteenweg 145 right next to the road. Residents of Bruges and the surrounding area can visit the shop for superb glasses, sunglasses, and contact lenses at – the by now familiar – favourable prices.

 

Hans Anders is conquering Belgium rapidly. Each year, this well-known optician chain, active in the market segment of affordable quality eyewear, opens additional shops in Flanders and Wallonia. Hans Anders also sees opportunities in Bruges for expansion says Barry Oosting, Country Retail Manager: 'We've been happily established in Bruges' city centre for a long time now and have been actively looking for an additional location in the city suburbs. We have found an attractive spot on the Maalsesteenweg. According to Oosting, the shop is hard to miss with its terrific location right next to the road and a striking façade. He adds: 'We're also happy that the shop is easily accessible and there are plenty of free parking spots. We know that many of our customers appreciate this very much.' 

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Store manager Celine de Roo and her team will assist visitors with free expert eye measurements and in-depth vision and styling advice. In the new shop, Hans Anders will offer a complete assortment of top brands and their own brands. Hans Anders also plans to expand the services in the shop with an audiologist in the near future so it can assist visitors with hearing care and affordable hearing aids.

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The shop will be officially opened on Thursday, 6 January, with a celebratory promotion: 50% off on all complete glasses. To avoid large crowds, Hans Anders recommends you make an appointment via hansanders.be/appointment. The opening promotion will run until 29 January. The shop is open Tuesday to Saturday from 10 am to 6 pm.

About Nexeye

nexeye is an international optical retail group focused on providing accessible, high-quality eye and hearing care at affordable prices. With a strong portfolio of brands, nexeye serves millions of customers across Europe. The group combines scale and entrepreneurship with craftsmanship, innovation and a strong customer focus.

nexeye has a clear growth strategy and is strongly focused on international expansion in the coming years. Through autonomous growth and the continued rollout of its retail concepts, the group aims to grow to 1,000 stores across Europe.

The brands of nexeye

Hans Anders was founded in 1982 and is the volume market leader in the Netherlands. The brand is known for its strong value-for-money proposition in eyewear, contact lenses and hearing solutions, and operates 394 stores in the Netherlands and Belgium.

The international expansion of nexeye is primarily driven by eyes + more. This retail concept differentiates itself through a strong, fashion-forward assortment, transparent fixed pricing and an accessible in-store experience. eyes + more makes eye care simple, stylish and affordable, appealing to a broad and international customer base. The chain currently operates more than 300 stores across Germany, the Netherlands, Belgium and Austria and continues to grow rapidly.

In Sweden, nexeye is also active with the optical retail chain Direkt Optik, which operates 33 stores.

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