Omnichannel
News releases
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Hans Anders Retail Group takes a big step in digitalisation of logistic processes
The logistic processes at the Hans Anders Retail Group will be fully digitised to raise the servicelevels to more than 700 stores and millions of customers.
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Hans Anders and PTTRNS.ai introduce online eyewear recommender with artificial intelligence
Hans Anders and PTTRNS.ai introduce a new online application in the optics market that uses a self-learning algorithm to give personal online eyewear advice based on a facial characteristics analy...
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Hans Anders wins Shopping Award 2021
Hans Anders wins the prestigious gold award in the Optical category at the 2021 Shopping Awards! The eyewear retailer credits this success to a successful omni-channel strategy.
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Hans Anders wins award for best e-mail campaign
The annual award for the best e-mail campaign of 2020 was won by Hans Anders with their ‘Post Purchase Campaign’. With this hyper-personalised e-mail campaign, Hans Anders managed to maintain posit...
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Bart van den Nieuwenhof nieuwe CEO van Hans Anders
Bart van den Nieuwenhof wordt per 1 oktober 2018 CEO van de Hans Anders Groep, retailketen voor brillen, contactlenzen en hoortoestellen. Hij zal de CEO rol overnemen van Remco Boerefijn, die heeft...