Bart van den Nieuwenhof guest at Thoughtful Thursday

The Hans Anders Retail Group distinguishes itself with a clear and focused value for money positioning. How the optical platform acts in the market tells CEO Bart van den Nieuwenhof this week in a interview at Thoughtful Thursday (an initiative of Retail Outlook).

Hosts Frank Quix and Ernst-Jan Smids interview Bart about the latest trends in retail in general and the optical market in particular. An interesting conversation about competition, new developments and changing consumer behaviour. But also about the challenges and latest successes of the Hans Anders Retail Group and the formulas eyes + more, Hans Anders and Direkt Optik. Watch the interview here or listen to the Thoughtful Thursday podcast on Spotify (only in Dutch available).

Thoughtful Thursday Hans Anders

 

About Nexeye

nexeye is an international optical retail group focused on providing accessible, high-quality eye and hearing care at affordable prices. With a strong portfolio of brands, nexeye serves millions of customers across Europe. The group combines scale and entrepreneurship with craftsmanship, innovation and a strong customer focus.

nexeye has a clear growth strategy and is strongly focused on international expansion in the coming years. Through autonomous growth and the continued rollout of its retail concepts, the group aims to grow to 1,000 stores across Europe.

The brands of nexeye

Hans Anders was founded in 1982 and is the volume market leader in the Netherlands. The brand is known for its strong value-for-money proposition in eyewear, contact lenses and hearing solutions, and operates 394 stores in the Netherlands and Belgium.

The international expansion of nexeye is primarily driven by eyes + more. This retail concept differentiates itself through a strong, fashion-forward assortment, transparent fixed pricing and an accessible in-store experience. eyes + more makes eye care simple, stylish and affordable, appealing to a broad and international customer base. The chain currently operates more than 300 stores across Germany, the Netherlands, Belgium and Austria and continues to grow rapidly.

In Sweden, nexeye is also active with the optical retail chain Direkt Optik, which operates 33 stores.

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